Northbridge Global – Managing event marketing timelines and deliverables
Our client's thoughts
“We no longer scramble before every event. Our Outsourcerer brings calm, clarity, and follow-through to every campaign.”
– Dan Robinson, Director, Northbridge Global
Introduction
Northbridge Global is a business consultancy hosting virtual events, webinars, and summits throughout the year. Event marketing was inconsistent and lacking coordination across teams.
The challenge
Campaigns were disjointed, with missing deadlines and poor internal communication. Events were going live with incomplete materials or rushed promotion, impacting attendance and lead quality.
The solution
Outsourcery placed a part-time Marketing Project Coordinator to manage event campaign delivery. The Outsourcerer now tracks timelines, coordinates with content and design, manages speaker assets, and keeps teams aligned on event dates and deliverables.
The outcome
Event campaigns now run smoothly with consistent planning and promotion. Attendance has improved, materials are delivered on time, and the team works with less stress.
If you’re seeking to enhance your online presence and drive growth, consider exploring how the professional and adaptive services of Outsourcery can support your journey. Reach out today and start exploring the benefits to your business.
