How to Succeed in Small Business Digital Marketing
Why is digital marketing as a small business so hard to get right? It can be frustrating at times to see lacklustre results or not knowing whether your efforts online are effective or not. It is crucial for a small business to start their digital marketing activities from a strong foundation. Understanding how digital marketing […]
Brexit’s Impact on South Africa’s Economy. Case Study: Virtual Assistant Recruitment Industry
Will Brexit significantly impact the South African economy? The possible outcomes are outlined, using the outsourcing and virtual assistant recruitment industries as examples. What is Brexit Brexit refers to the UK’s current attempt to leave the European Union (The EU). The EU comprises an open trade network between 28 European countries. Membership of this union […]
4 Ways Small Business Digital Marketing Can Help You Get Ahead
So, you’re a small business owner looking to expand your market reach? Right away, you should know that most of your marketing efforts should be channelled online. Here are a few advantages that small business digital marketing can provide you on the path to success. You can reach the world, instantly. It’s an undeniable truth […]
The Daily Routine of a Virtual PA
What are the most effective ways to maximise the productivity of a business? Through outsourcing and delegating time-consuming tasks such as email and customer services, to event planning and financial administration, virtual PAs are a highly effective means of helping streamline any corporation. Virtual assistants are becoming increasingly sought after. The purpose of this blog […]
4 Simple Ideas for Small Business Digital Marketing
How can you stay one step ahead in the fast-paced world of online marketing? Having a strong and consistent digital presence is vital to any business’ success. Here are a few simple ideas to help kick start your digital marketing plan. 1. Link the world to your website Businesses thrive off of their community. If […]
Case Study: Achieving A Better Work-Life Balance by Outsourcing to A Personal Assistant
The Balancing Act Being an entrepreneur and running your own business can seem like an endless balancing act. You need to take on various roles within the company, seeing to every detail regularly. One of those details is the ever-present spectre of ROI or return on investment. You are watching every cent, especially in the […]
Why Do You Need A Digital Workforce?
As the UK moves to a greater knowledge worker/services-based economy, productivity lags some 15% behind the competition. As we move further out onto the world stage, something needs to change and quickly! Organisations are waking up to the fact that better productivity means greater profits, doing more with the same (or even less), and focusing […]
Outsourcing Social Media – Pros and Cons
Having an online presence is much more than just an optional extra in today’s marketing game. More than half of all business owners make use of social media marketing as a means to grow and maintain consumer-brand relationships. This huge task is usually best left to a team or person who best understands the fairly […]
Virtual Personal Assistant vs. Traditional Employee
Image source: Proxyclick Welcome the Future of Work. Not too long ago, virtual personal assistants were something from the movies. They were symbols of a hyper-efficient, sparkly future. The calm, assured voice at the other end of a phone call could organise anything, take care of the day-to-day humdrum for the slick business mogul. The […]
What to Be Cautious of When Outsourcing Your Digital Marketing
Every top business mogul will be the first to tell you. An empire can crumble under the weight of its own words. The pen is – after all – mightier than the sword. Putting your brand in the right hands could be a make – or – break move for your business. We have meticulously […]
