Bloomwise – Coordinating monthly content campaigns

Our client's thoughts

“We used to feel constantly behind. Now content just gets done, and our calendar actually works.” – Rachel Wright, Marketing Lead, Bloomwise

Business snapshot

Bloomwise is a health and wellness brand running ongoing content campaigns across email, social, and blog. As the content volume increased, they needed help keeping everything organised and on schedule.

The challenge

Content deadlines were slipping and the internal team was struggling to coordinate between writers, designers, and marketing leads. There was no one responsible for pulling everything together and keeping campaigns aligned.

The solution

Outsourcery placed a part-time Marketing Project Coordinator to manage the content calendar, assign tasks, and track deadlines. The Outsourcerer now works closely with freelancers and internal stakeholders, ensuring content is delivered, approved, and published on time.

The outcome

Content is now produced and delivered on a reliable monthly schedule. The marketing team feels less reactive, and campaign messaging is better aligned across channels.
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