“Outsourcery’s social media management significantly improved our online engagement and helped us connect more effectively with our community,” said John Walker, CEO of Health Plus.
Introduction
Health Plus, a healthcare provider in Birmingham specialising in wellness programmes, needed effective social media management to enhance their online presence and connect with their audience more effectively.
The challenge
Health Plus's social media channels lacked consistent engagement and strategic content. The company struggled to maintain a regular posting schedule and leverage social media to engage with their audience meaningfully.
The solution
Outsourcery assigned a social media manager to oversee Health Plus's social media strategy. The manager developed a content calendar, curated engaging posts, and implemented strategies to increase follower engagement and brand loyalty.
How we got started
The social media manager performed a competitive analysis and audience research to tailor the content strategy to Health Plus's target demographics. Regular posts, interactive content, and community management tactics were initiated to foster engagement.
The outcome
Within four months, Health Plus saw a 50% increase in social media followers and a 60% boost in post engagement. The enhanced social media strategy also led to a 30% increase in website traffic from social channels.
Key takeaways
Strategic social media management by Outsourcery resulted in higher follower engagement, increased website traffic, and a stronger online presence for Health Plus.
If you’re seeking to enhance your online presence and drive growth, consider exploring how the professional and adaptive services of Outsourcery can support your journey. Reach out today and start exploring the benefits to your business.
