The Rise of Webinars: Everything You Need to Know!
We said goodbye to conference rooms and took centre stage, online! We traded physical spaces for virtual interaction and attended conferences from the comfort of our own home. Now, with the rise of online conferencing and webinars, this trend looks like it’s here to stay. In this blog, we take you through everything you need to know about the […]
What Does a Marketing Assistant Actually Do All Day?
As lockdown regulations start to ease in the UK and vaccines are rolled out, we have a glimmer of hope at the prospect of life returning to normal. Watching your business regain its strength and start to flourish is what all SME owners’ priorities are right now. So, what exactly does your marketing strategy look like […]
What Does a Marketing Assistant Actually Do All Day?
As lockdown regulations start to ease in the UK and vaccines are rolled out, we have a glimmer of hope at the prospect of life returning to normal. Watching your business regain its strength and start to flourish is what all SME owners’ priorities are right now. So, what exactly does your marketing strategy look like […]
How to Use Pinterest Ads to Maximise Profit
When considering running an online ad campaign, and which platforms to use for that campaign, many people tend to think of Facebook as the first port of call. This isn’t a bad idea. Common advertising platforms such as Facebook and Instagram have great advertising tools that can be effective and valuable. But other platforms such as Pinterest can be just as […]
6 Low-Cost Digital Marketing Ideas for Small Businesses
Starting any business can be challenging. Launching it tends to drain most of your capital before you even begin to consider promoting it. Nevertheless, you should get your brand online pronto. You need to be picking up likes and engaging with your future customers, even if it’s on a shoestring budget. Marketing is a vital tool for business […]
Do You Need a Podcast in Your Marketing Strategy in 2021?
The year 2020 left brands and marketers scrambling to re-assess their strategies, turfing ideas that might have been great just a few months before, and putting every ounce of imagination into making innovative, meaningful connections with prospects and customers. Live events went away and virtual conferences rose to take their place. In-store activations were cancelled […]
Six Ways to Use Social Media For Business
Social media is everywhere in the modern world, and the Covid-19 pandemic has increased our reliance on it even more during lockdowns and quarantines. Now more than ever, a social media presence is an absolute necessity for any business. Using social media to grow your business can seem like a daunting task, especially when you […]
The beginner’s handbook to Pinterest marketing
You have to stay ahead of the game if you want to get your message in front of the right audience, generate leads, increase conversions and build awareness around your brand. With over 450 million monthly users and a growth of 100 million in the last year alone, Pinterest marketing is quickly becoming one of the most lucrative ways […]
Freelance Marketing Service vs Marketing Agency: Which is best for your business?
So you need help with your digital marketing, and you can’t decide between choosing a freelance marketing service or an agency, so what do you do? We’ve researched the pros and cons of both and given you a precis to make your decision a little easier. A freelancer is an independent marketing consultant whose skills and experience may come from having […]
How to Measure Social Media Success
All digital marketing should be measured. Why, may you ask? Social media (one of the many digital marketing channels) offers unprecedented control over every penny of your marketing budget, something that didn’t exist before the rise of Google Ads and social media. If you’re not measuring your digital marketing efforts, you won’t understand what is working well and which areas you […]
