Yes, You Can Take Time Off This Festive Season (and Here’s Why You Should)
The festive season is upon us, and we know that the end of the year is absolute chaos. Wrapping up work deadlines, the holiday season rush, and trying to juggle your work-life balance may make taking time off seem impossible. We tend to think that taking time off is selfish, especially when we have […]
The Importance of Video Content Marketing
It’s not an exaggeration to say that video content is taking over the internet. It’s estimated that by 2022, video content will account for 82% of all online traffic. A lot of small businesses are hesitant to take the leap into creating video content though, thinking that it requires a huge production budget or someone […]
How to Balance Work and Play in the Final Stretch of 2021
As 2021 winds down and the world slowly returns to some semblance of normality post-pandemic, it’s hard for some of us to go back to a world where work stayed at work and home stayed at home. For many of us, strict lockdown restrictions threw that separation out the (office) window, throwing efficient time management […]
Simple Email Automation Ideas to Implement Before Black Friday, Cyber Monday, and the Festive Season Rush
Imagine having six free, extra hours every week. How would you use them? Binge-watch a good Netflix series? Read that book that’s been collecting dust on your nightstand? Take those pottery lessons you’ve been promising you would? In a recent survey, it was found that 74% of marketers say that email automation can save […]
What Every Entrepreneur Should Be Doing In November
We all know the drill: November rolls around and then before you can blink, it’s December, and the new year is just around the corner. What every entrepreneur should be doing in November is reflecting on the year behind you and preparing for the year ahead. November is your last chance to step back from […]
A Guide to Search Engine Marketing for Small Businesses
The Internet has changed, and with it, so has business. Nowadays, the way we do business no longer relies on fax machines, dedicated hours, or the infamous Yellow Pages. If anything, vital to the success of a company is the following: Fast internet connections. A website. Social media profiles. A great SEO (search engine […]
Virtual Assistant Spotlight – Kiara Weston
As the adage goes, a company is only as good as its employees. Luckily for us, we have a diverse range of talented humans who love their careers and want to see our clients succeed. So, when we had the chance to sit down with one, we jumped at the opportunity! Introducing our virtual assistant […]
Content Hooks: The Power of Storytelling
There is absolute power in the written word, especially in the marketing arena. Even though to err is human, the simplest error can change a consumer’s perspective towards a brand – and not in a good way. Typos are frowned upon and don’t you dare spell stationery as stationary. But, while clear to anyone with […]
How To Be An Agile Leader
According to experts in the leadership and management field, agile leadership is really about applying the principles of agility to your management style to create an environment that is suited for agile teamwork and to help to shape an agile organisation. The concept of agile leadership isn’t a new one. The agile workstyle stems from […]
How to Improve User Experience and Optimise For Conversions Ahead of the Festive Season
You might not think that a user’s experience of your website has much to do with conversions, but the truth is quite the opposite. User experience (UX) has everything to do with conversions. With the festive season fast approaching, now is the best time to consider how you can improve user experience on your website […]
